# Hearing Assistance Technology — Meta ads research

Independent public brand research. The account AOV benchmark is separate.
Edition: October 2026. Page updated: 2026-10-11.

## Parent industry AOV benchmark

Parent industry: Accessibility & Special Needs Products

- Median: $100.10 USD
- Middle 50%: $70.14 to $298.77 USD
- Snapshot read: 2026-10-11T14:06:06.232545+00:00

Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.

Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/accessibility-special-needs-products#benchmark)

Citation: Madgicx Research & Labs. Accessibility & Special Needs Products account AOV: median $100.10; middle 50% $70.14 to $298.77. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/accessibility-special-needs-products#benchmark

## Public brand directory

92 public listings from reviewed research; coverage is partial. Source review dates appear per listing when available. Inclusion does not indicate benchmark participation or a Madgicx customer relationship.

- [Phonak](https://www.phonak.com/en-us/hearing-devices) · [Category evidence](https://www.phonak.com/en-us/hearing-devices)
- [Oticon](https://www.oticon.com/products/hearing-aids) · [Category evidence](https://www.oticon.com/products/hearing-aids)
- [ReSound](https://www.resound.com/en-us/hearing-aids) · [Category evidence](https://www.resound.com/en-us/hearing-aids)
- [Signia](https://www.signia.net/en/hearing-aids/) · [Category evidence](https://www.signia.net/en/hearing-aids/)
- [Widex](https://www.widex.com/en-gb/) · [Category evidence](https://www.widex.com/en-gb/)
- [Starkey](https://www.starkey.com/) · [Category evidence](https://www.starkey.com/)
- [Unitron](https://www.unitron.com/en-us/patient) · [Category evidence](https://www.unitron.com/en-us/patient)
- [Bernafon](https://www.bernafon.com/products/hearing-aids/category) · [Category evidence](https://www.bernafon.com/products/hearing-aids/category)
- [Rexton](https://www.rexton.com/en/hearing-aids/) · [Category evidence](https://www.rexton.com/en/hearing-aids/)
- [Interton](https://www.interton.com/en/hearing-aids) · [Category evidence](https://www.interton.com/en/hearing-aids)
- [HANSATON](https://www.hansaton.com/en-na/consumers/hearing-products/hearing-aids.html) · [Category evidence](https://www.hansaton.com/en-na/consumers/hearing-products/hearing-aids.html)
- [Audio Service](https://www.audioservice.com/) · [Category evidence](https://www.audioservice.com/)
- [Audibel](https://www.audibel.com/hearing-products/hearing-aids/in-the-ear/) · [Category evidence](https://www.audibel.com/hearing-products/hearing-aids/in-the-ear/)
- [Beltone](https://www.beltone.com/en-us/products/hearing-aids/beltone-rely) · [Category evidence](https://www.beltone.com/en-us/products/hearing-aids/beltone-rely)
- [Lexie Hearing](https://lexiehearing.com/documents/quick-start-guide/Lexie_H1_Quick_Start_Guide.pdf) · [Category evidence](https://lexiehearing.com/documents/quick-start-guide/Lexie_H1_Quick_Start_Guide.pdf)
- [Jabra](https://www.jabra.com/hearing) · [Category evidence](https://www.jabra.com/hearing)
- [Otofonix](https://otofonix.com/collections/hearing-aid) · [Category evidence](https://otofonix.com/collections/hearing-aid)
- [Audien Hearing](https://audienhearing.com/) · [Category evidence](https://audienhearing.com/)
- [Lucid Hearing](https://lucidhearing.com/products/otc-hearing-aids/) · [Category evidence](https://lucidhearing.com/products/otc-hearing-aids/)
- [Audicus](https://www.audicus.com/supplies-and-services/) · [Category evidence](https://www.audicus.com/supplies-and-services/)
- [ELEHEAR](https://elehear.com/products/elehear-delight) · [Category evidence](https://elehear.com/products/elehear-delight)
- [Neosonic](https://neosonic.com/) · [Category evidence](https://neosonic.com/)
- [EarCentric](https://www.earcentric.com/) · [Category evidence](https://www.earcentric.com/)
- [BeHear](https://wearandhear.com/about/) · [Category evidence](https://wearandhear.com/about/)
- [Williams AV](https://williamsav.com/es/LOS-PRODUCTOS/Pocketalker-2-0-amplificador-personal/) · [Category evidence](https://williamsav.com/es/LOS-PRODUCTOS/Pocketalker-2-0-amplificador-personal/)
- [Listen Technologies](https://www.listentech.com/product-category/auri-broadcast-audio/auri-systems/) · [Category evidence](https://www.listentech.com/product-category/auri-broadcast-audio/auri-systems/)
- [Bellman & Symfon](https://us.bellman.com/products/maxi-pro) · [Category evidence](https://us.bellman.com/products/maxi-pro)
- [Humantechnik](https://www.humantechnik.com/en/products/communication-amplifiers/crescendo-60) · [Category evidence](https://www.humantechnik.com/en/products/communication-amplifiers/crescendo-60)
- [Geemarc](https://geemarc.com/uk/product-category/phones/hearing-impaired-phones/) · [Category evidence](https://geemarc.com/uk/product-category/phones/hearing-impaired-phones/)
- [Clarity](https://www.clarityproducts.com/amplified-and-low-vision-phones) · [Category evidence](https://www.clarityproducts.com/amplified-and-low-vision-phones)
- [Sennheiser](https://us.sennheiser-hearing.com/products/all-day-clear-tv-connector) · [Category evidence](https://us.sennheiser-hearing.com/products/all-day-clear-tv-connector)
- [TV Ears](https://www.tvears.com/products/digital-system) · [Category evidence](https://www.tvears.com/products/digital-system)
- [Ampetronic](https://www.ampetronic.com/product-categories/systems/lifts-elevators/) · [Category evidence](https://www.ampetronic.com/product-categories/systems/lifts-elevators/)
- [Contacta](https://www.contacta.co.uk/products/1-to-1-hearing-loops/) · [Category evidence](https://www.contacta.co.uk/products/1-to-1-hearing-loops/)
- [Univox](https://univox.eu/products/hearing-loops/) · [Category evidence](https://univox.eu/products/hearing-loops/)
- [Hearing Products International](https://www.hear4you.com/) · [Category evidence](https://www.hear4you.com/)
- [Sarabec](https://www.sarabec.com/product/la240-room-loop-system-uk) · [Category evidence](https://www.sarabec.com/product/la240-room-loop-system-uk)
- [Cochlear](https://www.cochlear.com/us/en/home/diagnosis-and-treatment/how-cochlear-solutions-work/cochlear-implants/how-cochlear-implants-work) · [Category evidence](https://www.cochlear.com/us/en/home/diagnosis-and-treatment/how-cochlear-solutions-work/cochlear-implants/how-cochlear-implants-work)
- [MED-EL](https://www.medel.com/hearing-solutions/passive-middle-ear-implants) · [Category evidence](https://www.medel.com/hearing-solutions/passive-middle-ear-implants)
- [Advanced Bionics](https://www.advancedbionics.com/us/en/home/) · [Category evidence](https://www.advancedbionics.com/us/en/home/)
- [Oticon Medical](https://www.oticonmedical.com/en-US/hearing-solutions) · [Category evidence](https://www.oticonmedical.com/en-US/hearing-solutions)
- [Neosensory](https://neosensory.com/wp-content/uploads/2023/11/Neosensory-Sound-Awareness-User-Guide.pdf) · [Category evidence](https://neosensory.com/wp-content/uploads/2023/11/Neosensory-Sound-Awareness-User-Guide.pdf)
- [ZVOX](https://zvox.com/) · [Category evidence](https://zvox.com/)
- [ClearCaptions](https://clearcaptions.com/how-it-works/home-phone/) · [Category evidence](https://clearcaptions.com/how-it-works/home-phone/)
- [Sorenson](https://sorenson.com/captioncall/) · [Category evidence](https://sorenson.com/captioncall/)
- [InnoCaption](https://www.innocaption.com/) · [Category evidence](https://www.innocaption.com/)
- [Ava](https://help.ava.me/en/articles/1466360-welcome-to-ava) · [Category evidence](https://help.ava.me/en/articles/1466360-welcome-to-ava)
- [RogerVoice](https://rogervoice.com/) · [Category evidence](https://rogervoice.com/)
- [XRAI](https://xrai.glass/home-copy/) · [Category evidence](https://xrai.glass/home-copy/)
- [Diglo](https://www.diglo.com/shop-by-brand/trihear) · [Category evidence](https://www.diglo.com/shop-by-brand/trihear)
- [HearMore](https://www.hearmore.com/category/personal-amplifiers) · [Category evidence](https://www.hearmore.com/category/personal-amplifiers)
- [ADCO Hearing Products](https://adcohearing.com/collections/assistive-devices-personal-listening-devices) · [Category evidence](https://adcohearing.com/collections/assistive-devices-personal-listening-devices)
- [Connevans](https://blog.connevans.co.uk/bellman-maxi-pro-the-ultimate-companion-for-deaf-and-hard-of-hearing-users/) · [Category evidence](https://blog.connevans.co.uk/bellman-maxi-pro-the-ultimate-companion-for-deaf-and-hard-of-hearing-users/)
- [Hearing Shop](https://www.hearingshop.co.uk/hearing-aids/) · [Category evidence](https://www.hearingshop.co.uk/hearing-aids/)
- [hear.com](https://www.hear.com/in/) · [Category evidence](https://www.hear.com/in/)
- [ZipHearing](https://www.ziphearing.com/) · [Category evidence](https://www.ziphearing.com/)
- [Soundly](https://www.soundly.com/shop/in-the-ear) · [Category evidence](https://www.soundly.com/shop/in-the-ear)
- [HearingLife](https://www.hearinglife.com/) · [Category evidence](https://www.hearinglife.com/)
- [HearUSA](https://www.hearusa.com/) · [Category evidence](https://www.hearusa.com/)
- [Amplifon](https://www.amplifon.com/in/) · [Category evidence](https://www.amplifon.com/in/)
- [Miracle-Ear](https://www.miracle-ear.com/hearing-aids/hearing-aid-finder) · [Category evidence](https://www.miracle-ear.com/hearing-aids/hearing-aid-finder)
- [Boots Hearingcare](https://www.bootshearingcare.com/hearing-aids/hearing-aid-prices/) · [Category evidence](https://www.bootshearingcare.com/hearing-aids/hearing-aid-prices/)
- [Specsavers](https://www.specsavers.co.uk/hearing) · [Category evidence](https://www.specsavers.co.uk/hearing)
- [Audika](https://www.audika.com.au/hearing-aids) · [Category evidence](https://www.audika.com.au/hearing-aids)
- [Hearing Australia](https://www.hearing.com.au/products) · [Category evidence](https://www.hearing.com.au/products)
- [Bay Audio](https://www.bayaudio.com.au/) · [Category evidence](https://www.bayaudio.com.au/)
- [HearCANADA](https://www.hearcanada.com/hearing-aids/hearing-aid-prices/) · [Category evidence](https://www.hearcanada.com/hearing-aids/hearing-aid-prices/)
- [Triton Hearing](https://www.tritonhearing.co.nz/types-of-hearing-aids/) · [Category evidence](https://www.tritonhearing.co.nz/types-of-hearing-aids/)
- [AudioNova](https://www.audionova.com/) · [Category evidence](https://www.audionova.com/)
- [MaxiAids](https://www.maxiaids.com/category/personal-amplifiers) · [Category evidence](https://www.maxiaids.com/category/personal-amplifiers)
- [Independent Living Aids](https://independentliving.com/hearing/amplifiers/personal-amplifiers/) · [Category evidence](https://independentliving.com/hearing/amplifiers/personal-amplifiers/)
- [LS&S](https://lssproducts.com/amplifying-devices/personal-amplifiers/) · [Category evidence](https://lssproducts.com/amplifying-devices/personal-amplifiers/)
- [Hearing Aid Accessories](https://www.hearingaidaccessories.co.uk/shop/) · [Category evidence](https://www.hearingaidaccessories.co.uk/shop/)
- [Direct Hearing](https://directhearing.com/pages/new-2026-hearing-aids) · [Category evidence](https://directhearing.com/pages/new-2026-hearing-aids)
- [Wholesale Hearing](https://www.wholesalehearing.co.uk/pages/all-hearing-aids) · [Category evidence](https://www.wholesalehearing.co.uk/pages/all-hearing-aids)
- [Hearing Aid UK](https://www.hearingaid.org.uk/hearing-aids) · [Category evidence](https://www.hearingaid.org.uk/hearing-aids)
- [Crystal Hearing](https://www.crystalhearinguk.co.uk/hearing-aid-brands/) · [Category evidence](https://www.crystalhearinguk.co.uk/hearing-aid-brands/)
- [Hearing Savers](https://www.hearingsavers.com.au/hearing-aids-online/) · [Category evidence](https://www.hearingsavers.com.au/hearing-aids-online/)
- [Chime](https://www.chime.ie/Get-Support/Hearing-aid-services) · [Category evidence](https://www.chime.ie/Get-Support/Hearing-aid-services)
- [Hearing Solutions](https://www.hearingsolutions.ca/hearing-aids/programs/hearing-aid-fittings-programming/) · [Category evidence](https://www.hearingsolutions.ca/hearing-aids/programs/hearing-aid-fittings-programming/)
- [Costco](https://www.costco.com/c/hearing-aid-center.html) · [Category evidence](https://www.costco.com/c/hearing-aid-center.html)
- [Walmart](https://www.walmart.com/browse/976760_1005860_5455166) · [Category evidence](https://www.walmart.com/browse/976760_1005860_5455166)
- [Best Buy](https://www.bestbuy.com/site/shop/hearing-aids) · [Category evidence](https://www.bestbuy.com/site/shop/hearing-aids)
- [CVS](https://www.cvs.com/shop/home-health-care/hearing-aids-accessories) · [Category evidence](https://www.cvs.com/shop/home-health-care/hearing-aids-accessories)
- [Sam's Club](https://www.samsclub.com/browse/Hearing-Aids/1710103) · [Category evidence](https://www.samsclub.com/browse/Hearing-Aids/1710103)
- [Nurotron](https://en.nurotron.com/products/) · [Category evidence](https://en.nurotron.com/products/)
- [Ear Science Institute Australia](https://www.earscience.org.au/hearing-health/hearing-aids/) · [Category evidence](https://www.earscience.org.au/hearing-health/hearing-aids/)
- [Clarity Hearing Solutions](https://clarityhearingsolutions.com.au/hearing-aids/pricing/) · [Category evidence](https://clarityhearingsolutions.com.au/hearing-aids/pricing/)
- [Philips](https://www.hearingsolutions.philips.com/en-us/products) · [Category evidence](https://www.hearingsolutions.philips.com/en-us/products)
- [LINNER](https://linnerlife.com/pages/linner-homepage) · [Category evidence](https://linnerlife.com/pages/linner-homepage)
- [Vivtone](https://vivtone.com/collections/all/hearing-aids) · [Category evidence](https://vivtone.com/collections/all/hearing-aids)
- [Trihear](https://trihear.com/products/trihear-liber-more) · [Category evidence](https://trihear.com/products/trihear-liber-more)

## Research questions

### Does a remote microphone work without a compatible receiving setup?

Phonak describes Roger Clip-On Mic as used with hearing aids and Roger receivers. Show the required receiving setup and the exact accessory being sold. A microphone purchase is different from a hearing-aid purchase; the source does not establish that an existing device is compatible or that hearing will improve.

[Source](https://www.phonak.com/en-us/hearing-devices/microphones/roger-clip-on-mic) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-1)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. Does a remote microphone work without a compatible receiving setup? Phonak describes Roger Clip-On Mic as used with hearing aids and Roger receivers. Show the required receiving setup and the exact accessory being sold. A microphone purchase is different from a hearing-aid purchase; the source does not establish that an existing device is compatible or that hearing will improve.  Source: https://www.phonak.com/en-us/hearing-devices/microphones/roger-clip-on-mic Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-1

### Can one hearing accessory perform more than one connection role?

Oticon describes ConnectClip as supporting smartphone calls, music streaming, a remote microphone and hearing-aid remote control. These are named accessory functions. Creative can demonstrate the relevant role without implying universal compatibility, clinical benefit or that the hearing aids themselves are included in the accessory offer.

[Source](https://www.oticon.com/products/accessories/136477/connectclip) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-2)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. Can one hearing accessory perform more than one connection role? Oticon describes ConnectClip as supporting smartphone calls, music streaming, a remote microphone and hearing-aid remote control. These are named accessory functions. Creative can demonstrate the relevant role without implying universal compatibility, clinical benefit or that the hearing aids themselves are included in the accessory offer.  Source: https://www.oticon.com/products/accessories/136477/connectclip Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-2

### Why should a TV-streamer offer name compatible hearing-aid families?

ReSound lists specific hearing-aid families compatible with its TV-Streamer+. Keep compatibility tied to that product and the published list rather than using a universal connectivity claim. A landing page can provide the compatibility check before purchase; the list does not establish the buyer's individual setup or clinical result.

[Source](https://www.resound.com/en-us/hearing-aids/accessories/tv-hearing-aid) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-3)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. Why should a TV-streamer offer name compatible hearing-aid families? ReSound lists specific hearing-aid families compatible with its TV-Streamer+. Keep compatibility tied to that product and the published list rather than using a universal connectivity claim. A landing page can provide the compatibility check before purchase; the list does not establish the buyer's individual setup or clinical result.  Source: https://www.resound.com/en-us/hearing-aids/accessories/tv-hearing-aid Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-3

### Is a personal sound amplifier the same category as a hearing aid?

The FDA's US page distinguishes hearing aids from personal sound amplification products, describing different intended uses and product classifications. That distinction supports precise category wording, not a recommendation for an individual. Ads should name the offered product type without claiming suitability or treating a regulatory category as evidence of clinical effectiveness.

[Source](https://www.fda.gov/medical-devices/consumer-products/hearing-aids) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-4)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. Is a personal sound amplifier the same category as a hearing aid? The FDA's US page distinguishes hearing aids from personal sound amplification products, describing different intended uses and product classifications. That distinction supports precise category wording, not a recommendation for an individual. Ads should name the offered product type without claiming suitability or treating a regulatory category as evidence of clinical effectiveness.  Source: https://www.fda.gov/medical-devices/consumer-products/hearing-aids Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-caa-hearing-assistance-technology-4

### Which AOV benchmark is shown?

The reference benchmark is for Accessibility & Special Needs Products.

Parent industry benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-benchmark-status)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. Which AOV benchmark is shown? The reference benchmark is for Accessibility & Special Needs Products. Parent industry benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/accessibility-special-needs-products#benchmark Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-benchmark-status

### Can I download this industry research?

The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#reuse) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-download-research)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#reuse Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-download-research

### How should I cite a finding from this page?

Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#reuse) · [Answer permalink](https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-cite-research)

Citation: Madgicx Research & Labs. Hearing Assistance Technology. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#reuse Answer: https://madgicx.com/labs/industries/accessibility-special-needs-products/hearing-assistance-technology#answer-cite-research