# Creative Agency Services — Meta ads research

Independent public brand research. The account AOV benchmark is separate.
Edition: October 2026. Page updated: 2026-10-11.

## Parent industry AOV benchmark

Parent industry: Arts Design & Creative Services

- Median: $70.74 USD
- Middle 50%: $42.39 to $156.39 USD
- Snapshot read: 2026-10-11T14:06:29.932467+00:00

Median and middle 50% of observed account-level average order values in USD, with each account weighted equally. Use this range as a comparison, not a profitability measure.

Source: [Madgicx Research & Labs](https://madgicx.com/labs/industries/arts-design-creative-services#benchmark)

Citation: Madgicx Research & Labs. Arts Design & Creative Services account AOV: median $70.74; middle 50% $42.39 to $156.39. Snapshot read 11 October 2026. https://madgicx.com/labs/industries/arts-design-creative-services#benchmark

## Public brand directory

99 public listings from reviewed research; coverage is partial. Source review dates appear per listing when available. Historical source evidence does not establish current operation or availability. Inclusion does not indicate benchmark participation or a Madgicx customer relationship.

- [Pentagram](https://www.pentagram.com/) · [Category evidence](https://www.pentagram.com/)
- [Studio.M](https://www.designstudiom.ca/) · [Category evidence](https://www.designstudiom.ca/)
- [Morice&Co.](https://morice.co/) · [Category evidence](https://morice.co/)
- [STUDIO ELISSA](https://studioelissa.com/) · [Category evidence](https://studioelissa.com/)
- [TDS Australia](https://tdsaustralia.com.au/brand-identity-design-services/) · [Category evidence](https://tdsaustralia.com.au/brand-identity-design-services/)
- [Mude](https://www.mude.com.au/services/brand/packaging-design) · [Category evidence](https://www.mude.com.au/services/brand/packaging-design)
- [Hidden Path Creative](https://www.hiddenpathcreative.com/services) · [Category evidence](https://www.hiddenpathcreative.com/services)
- [Slice Design](https://slicedesign.co.uk/services/) · [Category evidence](https://slicedesign.co.uk/services/)
- [Tomorrow Brand Studio](https://tomorrowstudio.co.nz/brand-services/) · [Category evidence](https://tomorrowstudio.co.nz/brand-services/)
- [Presentable](https://www.makepresentable.com/services/packaging-design) · [Category evidence](https://www.makepresentable.com/services/packaging-design)
- [Seen Design](https://www.seendesign.co.nz/) · [Category evidence](https://www.seendesign.co.nz/)
- [Artexpress](https://www.artexpress.in/) · [Category evidence](https://www.artexpress.in/)
- [Forma Design Studio](https://www.theformadesign.com/) · [Category evidence](https://www.theformadesign.com/)
- [Begley Hutton](https://www.begleyhutton.com/studio) · [Category evidence](https://www.begleyhutton.com/studio)
- [nout studio](https://www.noutstudio.com/) · [Category evidence](https://www.noutstudio.com/)
- [GoldPear](https://www.goldpear.co.za/) · [Category evidence](https://www.goldpear.co.za/)
- [Creative Carbon](https://www.ccarbon.eu/en/) · [Category evidence](https://www.ccarbon.eu/en/)
- [LMPP Studio](https://www.lmpp.studio/) · [Category evidence](https://www.lmpp.studio/)
- [Studio Czarnecki](https://www.tjaneski.com/) · [Category evidence](https://www.tjaneski.com/)
- [A Creative Thinking House](https://studio-acth.com/) · [Category evidence](https://studio-acth.com/)
- [SaltPepper Brand Design](https://saltpepper.pl/en/) · [Category evidence](https://saltpepper.pl/en/)
- [Poarangan Brand Design](https://www.poarangan.com/) · [Category evidence](https://www.poarangan.com/)
- [Alexandra Storubleva](https://branding-packaging.com/en/) · [Category evidence](https://branding-packaging.com/en/)
- [Emma Andersen](https://www.emmaandersen.se/) · [Category evidence](https://www.emmaandersen.se/)
- [Ström & Jag](https://strom-jag.com/about) · [Category evidence](https://strom-jag.com/about)
- [N96](https://www.n96.co/) · [Category evidence](https://www.n96.co/)
- [Wagon Lab](https://wagon-lab.com/) · [Category evidence](https://wagon-lab.com/)
- [Studio Matte](https://www.studiomatte.com/) · [Category evidence](https://www.studiomatte.com/)
- [Aurea Identity](https://www.aureaidentity.com/) · [Category evidence](https://www.aureaidentity.com/)
- [Petitmoulin Studio](https://petitmoulinstudio.com/) · [Category evidence](https://petitmoulinstudio.com/)
- [UnFoldMart](https://www.unfoldmart.com/packaging-design-agency/denmark) · [Category evidence](https://www.unfoldmart.com/packaging-design-agency/denmark)
- [Imaginaria](https://www.imaginariacreative.com/) · [Category evidence](https://www.imaginariacreative.com/)
- [Baghira Design](https://baghiradesign.com/) · [Category evidence](https://baghiradesign.com/)
- [Above Design Studio](https://abovedesign.studio/) · [Category evidence](https://abovedesign.studio/)
- [Qadra Studio](https://qadra.studio/us/texas/brand-identity-texas/) · [Category evidence](https://qadra.studio/us/texas/brand-identity-texas/)
- [SOAR NY](https://soarnewyork.com/about) · [Category evidence](https://soarnewyork.com/about)
- [Sugo](https://wearesugo.nyc/) · [Category evidence](https://wearesugo.nyc/)
- [AIDesigns](https://www.aidesigns.art/package-design) · [Category evidence](https://www.aidesigns.art/package-design)
- [Ed Bell Design](https://www.edbell.co.uk/) · [Category evidence](https://www.edbell.co.uk/)
- [Studio Rea](https://www.studiorea.co.uk/) · [Category evidence](https://www.studiorea.co.uk/)
- [Faith Studio](https://faith.studio/about) · [Category evidence](https://faith.studio/about)
- [Studio Prior](https://studioprior.com/about) · [Category evidence](https://studioprior.com/about)
- [Stand Tall Studio](https://standtall.studio/) · [Category evidence](https://standtall.studio/)
- [Kutchibok](https://www.kutchibok.co.uk/about) · [Category evidence](https://www.kutchibok.co.uk/about)
- [Lentil Design Studio](https://www.lentildesignstudio.com/) · [Category evidence](https://www.lentildesignstudio.com/)
- [Everything Will Be Fine](https://www.everythingwillbefine.co.uk/services) · [Category evidence](https://www.everythingwillbefine.co.uk/services)
- [House of Impressions](https://www.thehoibrands.com/) · [Category evidence](https://www.thehoibrands.com/)
- [ZAK](https://wearezak.com/) · [Category evidence](https://wearezak.com/)
- [Shreyi Design Studio](https://www.shreyidesign.com/) · [Category evidence](https://www.shreyidesign.com/)
- [Toolbox](https://toolboxdesign.com/) · [Category evidence](https://toolboxdesign.com/)
- [Beeswork Creative](https://beeswork.ca/about/) · [Category evidence](https://beeswork.ca/about/)
- [Exhibit A: Design Group](https://exhibitadesigngroup.com/services/) · [Category evidence](https://exhibitadesigngroup.com/services/)
- [Little Rise](https://www.littlerise.ca/) · [Category evidence](https://www.littlerise.ca/)
- [Design Happy](https://www.designhappy.co.uk/) · [Category evidence](https://www.designhappy.co.uk/)
- [Stranger & Stranger](https://www.strangerandstranger.com/hello-stranger) · [Category evidence](https://www.strangerandstranger.com/hello-stranger)
- [RIOT New York](https://riotny.com/services/illustration) · [Category evidence](https://riotny.com/services/illustration)
- [Inkling Illustration](https://www.inklingillustration.com/about) · [Category evidence](https://www.inklingillustration.com/about)
- [Big Red Illustration](https://bigredillustration.com/) · [Category evidence](https://bigredillustration.com/)
- [Roar](https://www.roarartists.com/about) · [Category evidence](https://www.roarartists.com/about)
- [Illustrators.com](https://illustrators.com/agencies/illustrators-com/) · [Category evidence](https://illustrators.com/agencies/illustrators-com/)
- [Chulo Creative](https://chulo.com.au/illustration) · [Category evidence](https://chulo.com.au/illustration)
- [The Art Agency](https://www.the-art-agency.co.uk/index.html) · [Category evidence](https://www.the-art-agency.co.uk/index.html)
- [The Drawing Arm](https://www.thedrawingarm.com.au/about-the-drawing-arm) · [Category evidence](https://www.thedrawingarm.com.au/about-the-drawing-arm)
- [Saturday Design Studio](https://www.saturdaydesignstudio.com.au/illustration) · [Category evidence](https://www.saturdaydesignstudio.com.au/illustration)
- [Natasha Reddy Studio](https://www.natashareddy.ca/creative-services/illustration/) · [Category evidence](https://www.natashareddy.ca/creative-services/illustration/)
- [PRAKRIA](https://www.prakria.com/services/illustration) · [Category evidence](https://www.prakria.com/services/illustration)
- [Maa Illustrations](https://www.maaillustrations.com/) · [Category evidence](https://www.maaillustrations.com/)
- [Diverse Studio](https://diversestudio.co.uk/services/custom-illustration/) · [Category evidence](https://diversestudio.co.uk/services/custom-illustration/)
- [Twentyfoursix Illustration](https://www.246illustration.com/) · [Category evidence](https://www.246illustration.com/)
- [Astrix Visual](https://astrixvisual.com/service/illustration-services/) · [Category evidence](https://astrixvisual.com/service/illustration-services/)
- [Journeyman Creative Studio](https://www.journeymancreative.co.nz/illustration/) · [Category evidence](https://www.journeymancreative.co.nz/illustration/)
- [Isle of Design](https://isleofdesign.co.nz/corporatedesignpackages/) · [Category evidence](https://isleofdesign.co.nz/corporatedesignpackages/)
- [Woody bean Creative](https://www.woodybean.com/home) · [Category evidence](https://www.woodybean.com/home)
- [Drawn Somewhere](https://www.drawnsomewhere.com/terms-and-conditions) · [Category evidence](https://www.drawnsomewhere.com/terms-and-conditions)
- [Creative Edge Agency](https://german-advertising-agency.com/services.html) · [Category evidence](https://german-advertising-agency.com/services.html)
- [nina&cala](https://www.ninaycala.com/home) · [Category evidence](https://www.ninaycala.com/home)
- [Vox Illustration](https://voxillustration.com/) · [Category evidence](https://voxillustration.com/)
- [Spark Leaf Publishing](https://sparkleafpublishing.com/illustration) · [Category evidence](https://sparkleafpublishing.com/illustration)
- [Blueberry Illustrations](https://blueberryillustrations.com/) · [Category evidence](https://blueberryillustrations.com/)
- [Mosherino](https://mosherino.com/children-book-illustration) · [Category evidence](https://mosherino.com/children-book-illustration)
- [Design And Code Lab](https://www.designandcodelab.com/illustration) · [Category evidence](https://www.designandcodelab.com/illustration)
- [Frameflow Creatives](https://www.frameflowcreatives.com/services/custom-illustration-pakistan/) · [Category evidence](https://www.frameflowcreatives.com/services/custom-illustration-pakistan/)
- [Ester Digital](https://ester.co/us/en-us/services/custom-illustrations) · [Category evidence](https://ester.co/us/en-us/services/custom-illustrations)
- [Peacock Design Solutions](https://www.peacockdesignsolutions.com/illustration-services.html) · [Category evidence](https://www.peacockdesignsolutions.com/illustration-services.html)
- [InkVerse Illustrations](https://inkverseillustrations.com/) · [Category evidence](https://inkverseillustrations.com/)
- [Meridian Design Co.](https://www.meridiandesign.co.uk/) · [Category evidence](https://www.meridiandesign.co.uk/)
- [Spacey Creative Studio](https://www.spaceycreativestudio.com/) · [Category evidence](https://www.spaceycreativestudio.com/)
- [Arke](https://arkeagency.com/services/creative/) · [Category evidence](https://arkeagency.com/services/creative/)
- [Hybrid Design](https://www.hybrid-design.com/work-everything/illustration) · [Category evidence](https://www.hybrid-design.com/work-everything/illustration)
- [Artiol Creative](https://www.artiolcreative.com/) · [Category evidence](https://www.artiolcreative.com/)
- [Studio Morellon](https://www.studiomorellon.com/services) · [Category evidence](https://www.studiomorellon.com/services)
- [ROUNDHOUSE](https://roundhouse.net.au/illustration-brisbane-gold-coast) · [Category evidence](https://roundhouse.net.au/illustration-brisbane-gold-coast)
- [Creation Bureau](https://creationbureau.com/illustration/) · [Category evidence](https://creationbureau.com/illustration/)
- [Aquiks](https://aquiks.co.uk/graphic-design-services/illustration-services/) · [Category evidence](https://aquiks.co.uk/graphic-design-services/illustration-services/)
- [One Red Cow](https://www.oneredcow.com/illustration-services) · [Category evidence](https://www.oneredcow.com/illustration-services)
- [Creative Jam](https://www.creative-jam.co.uk/what-we-do/illustration/) · [Category evidence](https://www.creative-jam.co.uk/what-we-do/illustration/)
- [Web Designs Partner](https://webdesignspartner.com/illustration-design/) · [Category evidence](https://webdesignspartner.com/illustration-design/)
- [Don Brown Design](https://donbrowndesign.com/) · [Category evidence](https://donbrowndesign.com/)
- [The Unicorners](https://www.theunicorners.co.uk/illustration) · [Category evidence](https://www.theunicorners.co.uk/illustration)

## Research questions

### What should a client bring to an agency kickoff?

Start with the marketing problem and strategy that shape the brief, then discuss it together. The 4As identifies shared understanding between marketer and agency as the purpose of a good brief.

[Source](https://www.aaaa.org/blog/the-best-way-for-a-client-to-brief-an-agency/) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-1)

Citation: Madgicx Research & Labs. Creative Agency Services. What should a client bring to an agency kickoff? Start with the marketing problem and strategy that shape the brief, then discuss it together. The 4As identifies shared understanding between marketer and agency as the purpose of a good brief.  Source: https://www.aaaa.org/blog/the-best-way-for-a-client-to-brief-an-agency/ Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-1

### How is agency scope made concrete?

List the deliverables and their timing in the statement of work. ANA describes those as scope essentials, giving both sides a basis for planning and review.

[Source](https://www.ana.net/blogs/show/id/mm-blog-2019-09-minimize-scope-surprises) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-2)

Citation: Madgicx Research & Labs. Creative Agency Services. How is agency scope made concrete? List the deliverables and their timing in the statement of work. ANA describes those as scope essentials, giving both sides a basis for planning and review.  Source: https://www.ana.net/blogs/show/id/mm-blog-2019-09-minimize-scope-surprises Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-2

### How should a buyer handle a change after work starts?

Compare the requested change with the agreed deliverables and timing, then document any revision to scope. ANA frames scope management around the work and resources actually agreed.

[Source](https://www.ana.net/blogs/show/id/mm-blog-2019-09-minimize-scope-surprises) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-3)

Citation: Madgicx Research & Labs. Creative Agency Services. How should a buyer handle a change after work starts? Compare the requested change with the agreed deliverables and timing, then document any revision to scope. ANA frames scope management around the work and resources actually agreed.  Source: https://www.ana.net/blogs/show/id/mm-blog-2019-09-minimize-scope-surprises Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-3

### What makes an agency brief useful to the creative team?

Give the team one reference for the objective, audience, budget and constraints, and surface missing information before planning. The 4As media brief template treats those as foundation fields.

[Source](https://www.aaaa.org/resource/4as-media-brief-template/) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-4)

Citation: Madgicx Research & Labs. Creative Agency Services. What makes an agency brief useful to the creative team? Give the team one reference for the objective, audience, budget and constraints, and surface missing information before planning. The 4As media brief template treats those as foundation fields.  Source: https://www.aaaa.org/resource/4as-media-brief-template/ Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-caf1-creative-agency-services-4

### Which AOV benchmark is shown?

The reference benchmark is for Arts Design & Creative Services.

Parent industry benchmark. Snapshot read 11 October 2026.

[Source](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#benchmark) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-benchmark-status)

Citation: Madgicx Research & Labs. Creative Agency Services. Which AOV benchmark is shown? The reference benchmark is for Arts Design & Creative Services. Parent industry benchmark. Snapshot read 11 October 2026. Source: https://madgicx.com/labs/industries/arts-design-creative-services#benchmark Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-benchmark-status

### Can I download this industry research?

The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#reuse) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-download-research)

Citation: Madgicx Research & Labs. Creative Agency Services. Can I download this industry research? The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#reuse Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-download-research

### How should I cite a finding from this page?

Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

[Source](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#reuse) · [Answer permalink](https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-cite-research)

Citation: Madgicx Research & Labs. Creative Agency Services. How should I cite a finding from this page? Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.  Source: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#reuse Answer: https://madgicx.com/labs/industries/arts-design-creative-services/creative-agency-services#answer-cite-research