Web & Digital Design

Start with the site’s audience, content, required applications, constraints and approver. AIGA says discovery should capture those facts before the proposal turns them into deliverables.

Plan appropriate text alternatives for informative or functional images. W3C says an image’s alternative should reflect its purpose, not merely describe its pixels.

Keyboard access is an explicit WCAG guideline. Include keyboard use in prototype or handoff review where interactive navigation and forms are in scope.

Identify navigation, main content, header and footer in the design and implementation handoff. W3C explains that distinctive sections help people navigate the page; its tutorial is marked an in-progress draft.

The reference benchmark is for Arts Design & Creative Services.

Parent industry benchmark. Snapshot read 11 October 2026.

The exports section provides this edition in Markdown and JSON, along with a research index. Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.

Credit Madgicx Research & Labs and link to the exact source. Keep its snapshot date and scope.